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Monetising social media

12th March 2009: Mark Redgrave, CEO, guests on Netimerative to discuss the tools social networks need to realise their commercial potential. Take a look.

Lotame partners with Amplify

2nd February 2009: Parnership will revolutionise the way brands engage with social media audiences. Press Release.

Hapax CEO on ZDNet

29th November 2008: Hapax CEO recognises importance of shared infrastructure moving forward. Read article.

Amplify - human understanding

18th November 2008: Amplify mimics the process of human understanding to automatically extract the meaning of text in digital content such as web pages and blogs. Read article.

Hapax Launches Amplify

30th October 2008: Amplify, the meaning platform, has today launched a web service to bring a human understanding of content to online advertising . More. View PDF.